We'll be using Photoshop layer styles to achieve the effect as well as the somewhat obscure Type Mask tool. If you're not familiar with this tool, it's a little like a cross between the Type tool and Quick Mask; we can type our text as usual but when it's committed, instead of creating a layer with the text it creates a selection; this is perfect for the technique as we do not need to work on the text directly. You can follow the original tutorial using the link above but change the dimensions to 1000x200 pixels to create the correct document size. If you don't want to start the image from scratch, it can be downloaded here.
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