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Social Media Image Sizing with Adobe Express

Crafting visually appealing and correctly sized images for various social media platforms is paramount in our digital age. While many might be familiar with tools like Photoshop, I’ve discovered a more straightforward approach: Adobe Express. In this video, I demonstrate how to size images for social media using Adobe Express.


  1. Adobe Express for Social Media Images:

    • I begin by highlighting that whilst Photoshop offers advanced methods to create reusable images, Adobe Express presents a more direct solution for those keen to produce images for different social media platforms quickly.
  2. Getting Started with Adobe Express:

    • When you launch Adobe Express, you’re presented with options for the type of post you wish to create. For instance, I opt for an “Instagram Square post” from the ‘Getting Started’ section.
    • If you’re feeling indecisive about the design, Adobe Express boasts a plethora of templates. I select one and adapt it to promote the live stream What’s What? Live! I’m hosting with David Cousens.
  3. Resizing and Duplicating:

    • One of Adobe Express’s standout features is its capability to resize designs to fit various platforms. After crafting an Instagram post, I demonstrate how to duplicate and adjust it for an Instagram story.
    • The method is uncomplicated: click ‘resize’, pick the desired format (e.g., Instagram story), and the software automatically modifies the design. Further tweaks can be made if desired.
  4. The versatility of Adobe Express:

    • I touch upon the adaptability of Adobe Express, noting that after finalising an Instagram post and story, it’s possible to duplicate further and adjust the design for platforms like Facebook.


Adobe Express is a formidable tool for those like me who want to streamline their social media image creation. With its user-friendly interface, diverse templates, and resizing prowess, it’s a tool I’d recommend to anyone aiming to bolster their online visibility. 

About Eric Renno (434 Articles)
Eric’s background in video editing with Adobe Premier led to his interest, and then obsession, with Photoshop. Starting TipSquirrel.com as a hobby he is proud to have gathered together and be a part of The Photoshop Nuts. Known as only “TipSquirrel” for two years, Eric ‘went public’ when he was a finalist in The Next Adobe Photoshop Evangelist competition. He’s also been a finalist in Deke’s Techniques Photoshop Challenge. While still taking on some freelance work, Eric has recently become a Lecturer at Peterborough’s Media and Journalism Centre where he enjoys sharing his knowledge as well as learning new skills. This realisation that he loves to teach has made Eric look at altering his career path.

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